MBA is a two-year Post Graduate Professional Degree programme affiliation to GTU. The programme is designed to develop basic and advanced skills required in the field of business and management and has worldwide recognition. Students are provided a well-rounded learning experience in terms of management theory and practical training. The program involves classroom teaching, case discussions, hands-on management internships in industry and project work which ultimately helps in training graduates to become capable managers.

In MBA, emphasis is laid on building people skills, with focus on team skills, indispensable to any organization. In first year of this program the primary focus is on providing a brief idea about various subjects of management.

MBA being a conventional & traditional program, an edge is required to outform the fast changing world & this is enabled by adding BASE which is Business Aptitute & Skill Enhancement Program in the form of PGPCE, which overcomes the limitation of traditional MBA program to provide an edge to outperform the fast changing world. This program requires continious efforts by the candidate outside the classroom hours as well.

BASE is a 18 months Certificate Program, having the most dynamic & practical oriented curriculum, which will transpire leadership, management, intellectual & communication skills , time management & at the end of management course, create a professional with highest standard of corporate excellence. This combination makes Narayana Business School, the Top Business School in Ahmedabad, Gujarat.

MBA Programme Structure


3519200 Skill Enhancement Course (SEC) 3
3519201 Accounting for Manager (AFM) 3
3519202 Economics for Manager (EFM) 3
3519203 Managerial Communication (MC) 3
3519204 Organizational Behavior (OB) 3
3519205 Business Structure & Management (BSM) 3
3519206 Fundamentals of Marketing (FOM) 3
3519207 Business Statistics (BS) 3
3519208 Management Information System (MIS) 3


3529201 Business Analytics (BA) 3
3529202 Cost & Management Accounting (CMA) 3
3529203 Financial Management (FM) 3
3529204 Advance Marketing Management (AMM) 3
3529205 Human Resource Management (HRM) 3
3529206 Production & Operations Management (POM) 3
3529207 Research Methodology (RM) 3
3529208 Entrepreneurship 3

Semester III

  • Applied Operation Research
  • Corporate Legal Environment
  • Major I
  • Major II
  • Major III
  • Seminar on Information System
  • Practical Viva

Semester IV

  • Strategic Management
  • Project Evaluation & Implementation
  • Major IV / Minor I
  • Major V / Minor II
  • Major VI / Minor III
  • Final Research Project & Viva


  • Advertisement & Sales Management
  • Service Marketing
  • Consumer Behaviour
  • International Marketing
  • Rural Marketing
  • Product & Brand Management


  • Financial Services
  • Investment & Portfolio Management
  • Management of Financial Institutions
  • Working Capital Management
  • Capital Budgeting
  • Management Control Systems

Information Technology

  • Progamming In C/C++
  • Database Management Systems
  • Software Engineering
  • Advanced Decision Support Systems
  • Computer Network & Internet
  • E-Commerce & It Enabled Services

Human Resource Management

  • Organisational Development
  • Human Resource Development
  • Advanced Industrial Psychology
  • Industrial Relation & Labour Laws
  • Collective Bargaining & Wage Policy
  • International Human Resource Management

Certification in SAP

The globally recognized SAP-UA certificate is a great asset to your CV and it will sure help to increase your career opportunities. These courses have been developed to provide all the necessary theoretical and methodological knowledge about SAP systems, as well as a big amount of practical experience in working with a real SAP system! This way, you can gather important skills for the job market and thus, increase your career opportunities. Student, after completing training, get a certificate from SAP University Alliance India Pvt. Ltd.

Microsoft Office Specialist

A Microsoft Office Specialist (MOS) certification helps validate proficiency in using Microsoft Office 2016 and meets the demand for the most up-to-date skills on the latest Microsoft technologies. Candidates who pass a certification exam show that they can meet globally recognized performance standards.

Digital Marketing Certificate

Today’s marketers face a “digital skills gap,” and when you earn a Professional Certificate in Digital Marketing, you’ll be able to help fill it. You can enter the online/internet marketing industry with Digital Marketing certifications. The industry has different metrics to track almost everything that happens on the internet and therefore, getting certified in any of its domain (SEO, PPC, Email Marketing, Social Media Marketing, or Web Analytics) will give you an edge over others.

Personality Development Program

Now a day’s everybody is in a queue to get a good job in a well established company. Today the corporate are less concerned about what you have done but how differently and artistically you express that to them, is what matters and gets you a job. One can only learn the art of expression through PDP by the experienced trainers.

Campus Leadership Program

Students will get be allocated 3 layer mentors from Alumina , Faculty & Corporate leaders , under whose guidance , they will lead all major & minor events & activities of the institution & will also facilitate their mentors in research & consulting, to gain hands on learning practical approach to attain the desired leadership skills to lead in real life.

Campus Recruitment Training Program

This program is designed to aid candidates in their preparation for recruitment through campus or outside campus. Students in their final year looking for placement in reputed organizations can make use of this program to get trained to deliver their best in the selection processes of various corporate tied up with our institutions. This program will enhance your:

  • Quantitative Ability
  • Verbal Ability
  • Reasoning Ability
  • Personality Development
  • CV Writing Skills
  • Communication
  • Interview Techniques

National Institute of Securities Markets (NISM)

In pursuance of the announcement made by the Finance Minister in his Budget Speech in February 2005, Securities and Exchange Board of India (SEBI) established the National Institute of Securities Markets (NISM) in Mumbai. SEBI, by establishing NISM, has articulated the desire expressed by the Indian government to promote securities market education and research.

  • Equity Derivatives Certification Examination

    The examination seeks to create a common minimum knowledge benchmark for associated persons functioning as approved users and sales personnel of the trading member of an equity derivatives exchange or equity derivative segment of a recognized stock exchange.

  • Capital markets (dealers module) Certification Examination

    The objective of the programme is to provide comprehensive understanding of Capital/Securities Market. Keeping the demand of the students and professionals in mind, NISM designed and launched the Certificate Programme in Capital Markets.

  • Mutual Fund Foundation Certification Examination

    The examination seeks to create common minimum knowledge benchmark for new cadre of mutual fund distributors, involved in selling and distributing simple and performing mutual fund schemes.

  • Insurance Licentiate

    The objective of the program is to build a pool of insurance professionals, who can sustain the growing momentum of the sector and help it achieve new levels of profitability and customer responsiveness. It aims to identify and nurture talent for the frontline sales force of Insurance sector.

Certificate Program in EXIM Trade Procedure & Documentation

With an objective of contributing to the world and national economy , NBS offers a certificate program in EXIM trade procedures & documentation. This program aims at facilitating students to understand exporting and importing procedures and documentation, providing hands on training in export documentation. Further, this course is expected to facilitate students in obtaining placements in export / import organizations and incubation of export / import organizations.

HR Excellence, Training & Development Certification

This Certificate aims at Professional excellence in various HR roles. NBS has developed a strong network of trainers and consultants across the country, from almost every sector, who have the unique combination of in-depth professional knowledge and vast experience of managing diverse organizations as their area of strength. NBS has decided to leverage this uniqueness for the benefit of organizations in creating values through training and development initiatives in HR practices of organizations with tangible organizational impact, through certificate program.

How to apply / Admission procedure

Eligibility criteria

To be eligible for admission, you must meet the following requirements:

  • The candidate must hold the bachelors degree or equivalent examinations in any discipline with at least 50% marks or equivalent CGPA (45% in case of candidates belonging to reserved categories).
  • Candidates appearing for the final year of the bachelor’s degree or equivalent qualifications and are awaiting results can also apply.
  • The candidate must have appeared for any recognized Management Entrance Examination like CMAT,CAT, MAT,XAT etc
    NBSAT (NBS aptitude test), a management entrance exam devised by Narayana Business School, which access the candidates Mathematical Aptitude, General Knowledge, Verbal Ability & Abstract Reasoning.
  • Prior Work Experience : There is no minimum or maximum work experience required to apply to PGDM program. However, having work experience will be an add on advantage which brighten the chances of selection.


  • If you meet these basic requirements, then you must submit an admission application form with all transcripts till graduation. All of these are evaluated and shortlisted candidates are called for Group Discussion / Extempore round followed by Personal Interview.
  • Overall weightage of various components for admission to the program is as given below.
    1. Score in Common Entrance Test 50%.
    2. Academic Performance & Prior Work Experience 20%.
    3. Group Discussion 15%.
    4. Personal Interview 15%.

Fees structure

2.50 Lakhs Per Year

MBA institute  Culfest Indradhanush